Making The Pokémon GO - World Water Day Connection

Image: The Pokémon Company

In January Niantic and The Pokémon Company teamed up with the Global Goals and Project Everyone campaigns to raise awareness of issues through special Pokémon GO locations at the World Economic Forum in Davos, Switzerland. It was described in the media as more of an encouragement for conscientious, tech-savvy WEF attendees than a concerted attempt to sway influencers - it's helpful, but not game-changing. 

Today, World Water Day, Niantic announced a new promotion, Make a Splash in Pokémon GO, but did not make the connection to the relevance of the day.

Waves of Water-type Pokémon are coming your way in Pokémon GO  

Starting at 1 p.m. PDT on March 22, 2017, more Water types are headed to Pokémon GO! Look for the Water-type Pokémon Magikarp, Squirtle, Totodile, and their Evolutions to appear more frequently all around the world. Additionally, when you're out exploring areas where Water types commonly appear, you'll have a greater chance to encounter several of the Water-type Pokémon originally discovered in the Johto region. If you're fortunate enough, you might even encounter Lapras!

The deluge of Water-type Pokémon will last until 1 p.m. PDT on March 29. Good luck discovering more of these Pokémon around the world in Pokémon GO.

Co-incidence? I’d like to think not. But since Niantic are not making the connection, I will.

I’m celebrating World Water Day by watching Watershed #mywaterstory streaming live from the Vatican. This afternoon I'll head out in search of Totodile.

Making the connection. That’s #mywaterstory today.